Why Hire Lasting Impressions? Lasting Impressions feel that as clients begin thinking about their wedding/event, they are often confused over how much to spend, where to obtain specialized services, and how to choose vendors. These worries often mount as quickly as the cost of the wedding. After the euphoria wears off and the reality settles in, it's shocking to discover how much preparation is involved. Couples are faced with decisions about everything from invitation wording to planning their honeymoon. Couples often find they want experienced professional help.